Software Advice offers free, one-on-one software guidance — helping buyers find the right tools in minutes. Part of the G2 ecosystem, trusted by more than 1 million buyers since 2005. The reviews here reflect real experiences with our advisory service. For more information, visit softwareadvice.com.
Software Advice (softwareadvice.com) has 712 customer reviews on Five Star Index, with an average rating of 4.5 out of 5.
Also known as
softwareadvice.com
Website
softwareadvice.com
Category
Malls & Marketplaces
Location
Chicago, Illinois
Listed on Five Star Index
2026
About these reviews
Replies
The company replied to 82% of reviews.
Latest
Most recent review: October 2026.
Edits
Reviews are shown as their authors wrote them. The company can reply, but cannot edit them.
Score
This company cannot pay to remove reviews or change its score.
They listed my company, then tried to sell me paid space. When I didn't respond due to lack of interest, they removed my company from the listing. I don't recommend it. Waste of time.
Response from Software AdviceOct 7, 2025
Hi,
Thank you for your feedback. We're sorry that you have been dissatisfied with your experience with Software Advice. We'd like to discuss how we can serve you better, so an account representative will be reaching out to you regarding this matter.
MI
Michael
What a joke show
What a joke show! After having trouble connecting with someone, we got clear on exactly what I wanted, which was an e-mail marketing platform. Instead, I started getting emails for project management apps. I wrote and pointed out the mistake, but never got acknowledgement, or more importantly, any guidance about email platforms.
Response from Software AdviceOct 7, 2025
Hi Michael,
We sincerely appreciate your feedback. While we strive to match every software buyer with the best options for their organization, sometimes we miss the mark, and that's clearly what happened here. We apologize for this mistake and request you to drop us an email to [email protected] so that we can look into it in depth.
MM
Melanie McDonald J.
I was looking for a new solution and…
I was looking for a new solution and scheduled an appt for the following day. In the meanwhile, I connected with my boss and we picked a solution late in the evening. I did receive the scheduled call in the morning, I thanked the sales rep only to be told "thanks for wasting my time". There will come a time when I will need this type of service. I will NEVER work with a company who treats people this way!
Response from Software AdviceSep 5, 2025
Hi Melanie,
We’re very sorry to hear about your experience. This is not in accordance with our expectations at Software Advice and we will address this immediately. Could you please drop us an email at [email protected]? We would also request you to share the email address you used to interact with us so that we can investigate this further and escalate. Thank you for bringing this to our attention.
Software Advice Team
AG
Arnold G.
Software Advice sells worthless leads.
Software Advice used to be satisfactory. That is no longer the case. Of the last 4 leads I've paid for, not one of them would take or return a call or respond to an email.
Are they all flakes or is Software Advice creating fake leads. They charge premium price for what is worthless.
Response from Software AdviceJul 9, 2025
We appreciate your feedback and are sorry to hear that your experience with us did not meet your expectations. At Software Advice, we strive to match software providers with companies that can most benefit from their solutions and are actively searching for a software solution.
Our client success team will reach out shortly to further assist. You can also email [email protected] with any additional details and we can get back to you within 24 hours. We'll work with you to resolve your issue.
TG
T G.
Pay Per Lead Service in serious decline.
We’ve been using Software Advice as a paid lead generation service to connect with in-market buyers of HR and Payroll software for over a decade. While our experience has always been a bit of a love-hate relationship, the past eight months have marked a noticeable decline in service quality.
Recently, they’ve changed their lead validation criteria, resulting in a significant increase in lead volume—which means we’re paying considerably more. Unfortunately, this has come at the expense of lead quality, which has dropped sharply. As a result, our return on investment has deteriorated dramatically.
Attempts to reach our account representative have gone unanswered. Similarly, support inquiries are met with automated responses citing “a high volume of support tickets,” with no meaningful follow-up.
At this point, our only recourse is to share these concerns publicly on this review platform, in the hope that it prompts a response—or at the very least, helps others make a more informed decision.
Response from Software AdviceJun 3, 2025
We appreciate your feedback and are very sorry to hear that your experience with us did not meet your expectations. At Software Advice, we strive to match software providers with companies that can most benefit from their solutions. To help you resolve your issue, please email [email protected], or provide your email via our Trustpilot request, and will we will work with you directly to resolve your issue.
CE
Cesar
Impatient and dismissive.
Impatient and dismissive.
When filling out your form for information request, one page asks to schedule a phone call; something i did not do, but your company still felt it was appropriate to call within seconds to ask the same questions i had just completed via your form.
If i wanted to speak with someone on the phone, at that moment, i would have chosen the option to be called within the next five minutes.
Beyond that, your employee was immediately dismissive of my inquiry, upon hearing my job title, going so far as to say "when the decision makers" reach out, only then would he put forth the effort.
I work for a renowned, luxury textile distributor with fabrics in world-famous hotels, casinos, restaurants and even the White House, despite there only being about 10 employees, total. Though I've been here for about 3 years, now, and have the title of "administrator," I am directly under ownership. i negotiate with UPS/FedEx and influence the standard operating procedures.
I should expect an apology in the form of the desired information sent via email. thank you.
Response from Software AdviceJun 3, 2025
Hi Cesar, thanks for your feedback. We have a specialized Buyer Success team that could investigate and help provide a short list of vendors to explore. Would you be open to that? If so, please share your email address, or send over an email to [email protected] with any additional details and we can get back to you within 24 hours. We'll work with you to resolve your issue.
DB
Daniel B.
Their lead generation is a scam, stay away
We went ahead and setup a lead generation agreement with them and they fed us useless leads and charged us thousands on our credit cards automatically, regardless of how many times we objected, asked them to stop and tried to escalate. It's really a scam operation, stay away.
Update: We thank Software Advice for acknowledging the issue, but we're still waiting for a resolution.
Response from Software AdviceMar 20, 2025
Thank you for sharing your feedback. We're sorry that your experience with us did not meet your expectations. At Software Advice, we strive to match software providers with companies that can most benefit from their solutions. We're committed to offering the highest level of service and ensuring our policies are transparent and equitable. Please note that this matter has already been addressed via email.
JA
Jack
requires verification which does not work
I wrote a review, after a day I get some email that i need to "identify my identity" which sends me to a website which loops from the question if I have a linkedin account to the page that i need to validate my identity. I think they have a deal with companies that they "review" to just publish positive reviews.
Response from Software AdviceMar 10, 2025
Thank you for bringing this to our attention. At Software Advice, we ensure all reviews undergo a thorough QA process, regardless of rating. Our site contains both positive and negative reviews, and ratings do not influence whether the review will be published.
Each reviewer is researched by our team of experts to confirm authenticity, and an email is sent if further identity proof is needed, such as a LinkedIn link. I’d encourage you to reach out to our team at [email protected] so we can help ensure your review passes our QA check.
For more information on our requirements for reviews publication, please check our guidelines and FAQs (https://www.softwareadvice.com/legal-page/reviews-faqs/).