Mr R M.
Untrustworthy in my opinion
Based on my personal experience of one shop alone (OneDigitals) I would say that Shopper Approved is not a genuine reflection of shoppers' experiences and I would not trust its reviews of other shops. If you compare Trust Pilot vs Shopper Approved for OneDigitals there is a huge disparity that leads me to speculate that Shopper Approved accounts are doctored or created by the shop themselves. It is interesting to note that the 5* Trust Pilot reviews for Shopper Approved are all from merchants and all the 1* reviews are from end consumers. Read into that what you will. My interpretation would be that merchants are happy if it's difficult for consumer to leave bad reviews. In addition to this I could not find a quick straightforward way to sign into and leave a review on Shopper Approved for OneDigitals. If anyone from Shopper Approved reads this I'd like your thoughts on the huge disparity in customer satisfaction for OneDigitals between Shopper Approved & Trust Pilot.
Response from Shopper ApprovedMar 1, 2018
Hello Mr. Merryweather, First, I'd like to thank you for your feedback. We're always looking to improve. That said, we've had many issues with OneDigitals recently and are reviewing their membership with us this week for their lack of response to consumers. Second, I'd like to tell you how our review software works. Instead of our site allowing anyone to sign-up and leave a review, we ask for feedback from every customer that purchases from one of our clients. By doing this, there tend to be more positive reviews since most people only go out of their way to leave a review if their experience was a bad one. However, if asked to leave a review, more customers will leave a review, including those with positive experiences. That's why the star-rating tends to be higher with Shopper Approved. I can assure you that they are real reviews from real customers about their real experiences. It is against our policy for clients to create reviews for themselves and they are unable to delete negative reviews through our software. However, if there's something amiss, it's certainly something we look into. Please reach out if you have any other questions about how our software works! Thanks! -Shopper Approved Support


