Marie-Claire
Deeply regret hiring Nothera (Jadeite Studio).
I rarely leave reviews, but I don’t want anyone else repeating my mistake. I spent roughly US$2,800 with this agency, it was nowhere near affordable and the process was painful. Their invoicing is automated, so I was paying for things that hadn't been completed even when flagging this with them. Once they have your card details, they'll just keep charging you. I was passed from one person to another with no briefing in between. Key (and dare I say basic) details we’d already agreed on were missed, so the project kept sliding backwards. The first draft looked nothing like what we’d scoped. I asked for it to be brought in line with our agreement and was told that counted as a paid “revision.” Seriously? Because they misunderstood core web-dev basics & Shopify which they claim to “specialise” in, they made some costly errors, which I had to pay for (US$400). My emails were clearly skimmed (or run through an AI bot). Questions went unanswered, points were missed, and the thread stretched on forever. I'll note that the communications they did draft were unprofessional and in broken English. This includes some of the branding work that was done, especially the Brand Voice... shocking. Promises arrived fast, follow-through never did. Get every word in writing, because verbal assurances evaporate overnight. We started via Fiverr. As soon as they convinced me to move the project outside that safety net, the workmanship and accountability crashed. The quality nosedived off platform as they took advantage of someone trusting like me who was juggling a new business and a newborn. Bottom line: The time, stress, and extra cash I spent fixing their errors far outweighed any convenience they promised. Spend your budget anywhere but here. Note this business may be registered in the US but this business is made up of a few digital nomads who aren't actually held accountable in any way. Edit to add: I see that since posting my review it has been replied to. Them using their team members’ passing as the reason for the delays (which started occurring well before this individual passed) says enough about this business and the validity of their response.
Response from Northera LLCJun 16, 2025
Hi Marie-Claire, Thank you for your feedback. We’re genuinely sorry this experience wasn’t what you hoped for, and we’d like to offer some clarity for those reading here - Branding Project – Successfully Delivered You purchased our Premium Branding Package for $1,250 USD, which included a custom logo, full brand guidelines, iconography, patterns, stationery, and a social media kit. You expressed satisfaction with the design direction, saying: “Great work! Thank you so much. My favourite is the first concept... I really like the work that has been done. It looks really good.” We also actioned detailed feedback about fonts, iconography, stock imagery, and print items — all of which were implemented and delivered as requested. - Website Build – Timeline & Theme Licensing We agreed on a $1,500 USD Shopify website, with a premium template-based approach to stay within your budget. The proposal clearly outlined payment timelines and was signed and funded by you via Stripe. If there were concerns about payment structure or scope, these could have been raised before signing and paying the invoice. To reduce cost, the site was built in our Shopify Partner account — standard industry practice — and was ready to be transferred when complete. You had previously purchased a Shopify subscription independently (in February) and invited us to join your store. Unfortunately, we missed that invite in our mailbox, which was brought to our attention again when the theme was purchased and installed. Due to Shopify’s platform rules, the theme license (used in our build) is one-time only and cannot be reused or transferred. Shopify also doesn’t allow subscriptions to be moved between accounts. We offered solutions, but Shopify Support was not willing to accomodate, you requested a full refund of the subscription you bought (+373 USD incl. Tax) We offered a partial refund of $160 USD— calculated by: - Subtracting 3 months of which you bought the subscription before launch of the website - Refunding 50% of that amount You later requested a full refund of the original subscription and additional costs related to Shopify’s new pricing (400 USD). We respectfully declined. The review was posted just a few hours after that final message. - Communications & Progress The decision to sign the proposal with a clear mention of payment dates was approved and signed by you. The invoice following for that, with the payment dates clearly mentioned, was funded by a credit card by you. No hidden or recurring charges were used — this was transparently outlined in both the proposal and invoice, which you signed freely. Yes, we did face a short delay due to a team member’s sudden passing, but we resumed and completed all work. This was communicated respectfully at the time. - A Final Note Since your project began, we’ve completed numerous other branding and web design projects, earning excellent reviews from other clients. We remain committed to professional delivery, transparent pricing, and creative excellence. We regret this didn’t end as smoothly as it began, and we still wish you all the best with your new venture. Northera and team




