Toni
Product pricing is exhorbitant
Cuddly is a great tool for rescues in need however, from a consumer standpoint, the prices charged by Cuddly for product has become more than ridiculous. While all businesses need to make money to thrive and survive, Cuddly has gotten too big for its britches and is abusing the profits built into the product prices. The same items can be found on Amazon and shipped directly for a fraction of the cost. Do you truly want to help the animals and stay profitable, or abuse the public's sympathy for animals in need? Perhaps it's time to look at Cuddly's admin/executive costs to see if cost cutting is needed?
Response from CUDDLYJan 2, 2024
Hello, thanks for reaching out with your concerns. We hear you and we take your feedback seriously. CUDDLY is a for-good, for-profit organization with a mission to be the champion of animals in need. We do this by directly providing tools and resources to support animal welfare organizations worldwide. The CUDDLY platform empowers these organizations to create fundraisers and wishlists in order to raise funds and receive donated supplies for animals who desperately need help. In turn, donors from all over the world can make a difference by donating to a specific animal or organization. In regard to the wishlist items in our catalog, our objective is to support animal welfare organizations by helping to provide what they need to help the animals under their care. CUDDLY works hard to maintain competitive pricing and we do everything we can to keep costs low such as working with pet brands and bringing supplies directly into our warehouse. Any and all donations go towards making a positive difference in the animal’s road to recovery and are greatly appreciated. It is important to note that we strive to keep our platform free for animal welfare groups, as such, a reason for why our products may seem higher priced is because we include the cost of shipping, handling fees, and sales tax. In addition, all wishlist items & donations are tax deductible for donors which is explained in further detail on our FAQ page. Being for-profit, for-good allows us to offer many additional opportunities to our partners such as being able to fundraise for transport vehicles, paid television advertising, and promotional spots on social media. We also provide an email marketing tool that helps to easily send emails at the most optimal times in order to reach their campaign goals. These are all tools that would otherwise be unavailable or inaccessible for many of our partners. We hope this response helps provide you with transparency on CUDDLY. We thank you so much for any and all critiques, as we are always working to improve our business. If you ever have any further questions, you can contact our customer service team at [email protected] or (562) 430 8191.


