luciano N.
A very transparent and smooth…
A very transparent and smooth experience. Customer service is quick and helpful.

Pure (collectpure.com) is a peer-to-peer marketplace for buying and selling gold, silver, platinum and palladium bullion and rare coins online. Buyers and sellers post their own prices, and every bid and ask is visible on the order book for each product, so you see the whole market for an item before you buy or sell.How Pure verifies items: every item that sells on Pure is shipped to us first. We test the metal's exact composition ourselves and check the item against its listing before it ships to the buyer. Items that pass are marked Pure Qualified. If an item fails, the buyer is refunded and the seller gets it back.What Pure charges: buyers pay no marketplace fee. Sellers pay a small fee on each sale, which is how Pure makes money. Every shipment is insured both ways, up to $125,000, and sellers get a prepaid shipping label.About the company: Pure was founded in 2022, came through Y Combinator's Summer 2023 batch, and is based in Los Angeles, California. Anyone can browse live prices on collectpure.com or in the Pure app without an account. If you have a question about an order or a verification result, our support team answers it directly.
Pure (collectpure.com) has 21 customer reviews on Five Star Index, with an average rating of 4.8 out of 5.
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21 approved reviews, newest moderated first
luciano N.
A very transparent and smooth experience. Customer service is quick and helpful.
Shahr
They have built a really awesome platform. So intuitive and easy to use. Super transparent too with fees and costs. You see everything upfront before you post. Also, their customer service is incredible. I own an e-commerce business and we understand how important good, fast, reliable CS is and Pure does too. They even went above and beyond a couple times to honor something I asked them for, which they had very little incentive or motive to do. Trey and Allen knock it out of the park. Great work guys!
John luis J.
It was a great service!
Joe T.
I've had a consistently great experience purchasing and selling bullion through Pure. Their pricing is the most competitive in the market, and the wide selection makes finding exactly what I'm looking for simple and straightforward. Every order arrives packaged securely and discreetly, with prompt tracking provided from start to finish. On the occasion I needed to reach out with a question, customer service was responsive, professional, and resolved everything right away. Trustworthy, efficient, and reliable—easily a five-star experience.
Nhoj G.
Collectpure is just one of online platforms founded by two individuals who wanted to become successful without working hard. The two founders have found a way to be rich by doing shortcuts. What a brilliant idea let’s sell other people’s stuff. The problem is, they’re dealing with third-party precious metals, specifically gold and silver bullion. Just like Amazon and eBay, this site has shit load of fakes. There is one gold bar minted by PAMP Suisse, called Lady Fortuna. The newer version has a proprietary anti-counterfeit technology called VERISCAN. Each gold bar has microscopic details that can only be scanned using an app. So this type of gold bar is impossible to counterfeit. But there is also an option to manually enter the certificate number on the app to see if a certain gold bar of the same type is genuine or fake. If it’s fake after the certificate number is entered you hit next, it will read “not a VERISCAN product.” If the certificate number exists, then the next test will be the scanning phase. On the Pure app, I saw two PAMP Suisse Lady Fortunas that are fake, and one of them is a 50 g bar. The founders are full of crap when they say that the products are tested and fully verified. Obviously, the two that I found where I inputted the certificate numbers were not tested. For This particular type of gold bar, you don’t need an RF scanner or a Sigma as all you need is the app to scan the surface of the bar. Nonetheless, if you don’t have the bar in front of you, you can manually enter the certificate number. Obviously, the founders, and the people who work at Pure are not aware of this anti-counterfeit technology. And the two sellers who owned those two bars are stupid too, as they are not aware that people can manually enter the certificate number to find out whether or not it is real. I would stay away from this platform. Buyer beware!!!
Response from PureOct 20, 2026
Thank you for taking the time to write this. We'd like to explain, because we think the confusion is understandable once you see how Pure works, and a review calling items fake when they aren't does real harm to the sellers who listed them, who are regular people selling their own metal. The certificate numbers you entered came from photos on our product pages. Those are stock photos of the product type, the same way a catalog shows one picture for every bar of that kind. They are not the specific bar a seller is shipping, so a number read off a product photo doesn't tell you anything about the bar a buyer would actually receive. Every item that trades on Pure comes to us before it goes to the buyer. We test the metal's exact composition ourselves and check each item in house before it ships. We do this for every item, every time. It is the entire reason the marketplace exists. We also couldn't find an order under your name. If you do buy on Pure and have any question about the item you receive, we're happy to answer at [email protected]. The Pure team
George B.
When I first came across Collect Pure, I was a little leery. It operated a bit differently than the typical online bullion dealers, the website layout and fonts appeared a little “scammy,” and there weren’t many online reviews to reassure me that it was a legitimate company. But I figured I’d give it a shot, and I’m glad I did. I’ve only used Collect Pure once so far, as a buyer, but I really like the concept. Their bullion brokerage model is pretty innovative and I like being able to set my own bid or ask price rather than just buying at whatever price a dealer is offering. Their customer service was also very responsive and helpful. I’ve bought from many of the larger online bullion dealers, but now that I’ve actually completed a transaction with Collect Pure and confirmed that it’s a legitimate company, I’ll definitely be using them again. If anyone is on the fence about trying them, I’d highly recommend giving them a shot, as my experience was completely positive. The only thing I wish they would add is the ability to bundle multiple purchases together into one shipment. However, I understand that may not always be possible given the way they bring buyer and potentially multiple sellers together. All that said, great company, innovate business model, fantastic customer service and fast shipping. Definitely worth trying.
John
I purchased 2 specialty coins i was looking for. Price was good. Service was fast. I had an issue with delivery and i contacted Pure. They were wonderful taking care of the issue so i can get my package. I very happy with Pure!
Jordan M.
Allen and Trey were helpful. I made a mistake in my order and they helped me complete the order. Have ordered once before and received my items.
Response from PureJul 17, 2026
Hi Jordan, We were awaiting receipt of your funds for the last month, and never received payment for the items. We reached out to you via the support chat but received no response. We are happy to keep your order in tact if you would like to pay for the order, please reach out to us at [email protected]. Best, Trey Benedict