Jerry
Deceptive endorsement, self-reviewing by their own employees – Rating manipulation
The company appears to be engaging in deceptive review manipulation by having its own employees post undisclosed five-star reviews, thereby creating the false impression that independent customers are recommending the business. This is astroturfing and self-promotion disguised as genuine customer feedback. The key wrongdoing is not necessarily that employees say something positive, but that they conceal their employment relationship and present themselves as independent customers, misleading people comparing the company with competitors.


