Emily P.
Abstrakt was the WORST experience - NEVER AGAIN
We were incredibly hopeful going into our contract with Abstrakt, but month after month our faith in the company, program, and representatives declined. We had multiple kick-off calls where we were clear about our expectations of the customer type we were wanting. Month after month, we were presented with calls and appointments that not only didn't fall into the target customers we asked for, but they were irrelevant to what we do and we were not being represented accurately when listening back to the recorded calls. The reps were saying we focused on and self-performed scope that we didn't, and we never told Abstrakt that we performed those tasks/scope; they completely misrepresented us by doing so. We even had one of the main representatives hanging up on calls mid conversation, making sound effects while the potential new customer was talking, and, as mentioned, giving incorrect information about what we do (this was noted multiple times when rating the calls, but no change was made). The problems with Abstrakt were also felt by the contacts Abstrakt was calling, as we had several people tell us that they didn't know why they were being contacts, as we had no way to help each other on future jobs, and even that they only accepted the meeting so Abstrakt "would stop harrassing" them. We expressed our frustration of these things on our monthly calls (as well as one off conversations), and it wasn't until we were 8 months into the program that we finally listened to. Our rep, Justin, acknowledged that our frustrations were understood and valid, as he agreed our targets weren't being gone after as we originally requested. He was suddenly able to come up with a list of potential new customers that we should've had from the start. The biggest issue - even after it was admitted that Abstrakt did not go after the correct targets for 8 straight months, as per our contract, they would not do anything to reimburse for all of the wasted time. The best they would offer is for us to sign another contract and we could get 1 month free. We made it clear to them that we would not extend the contract and give them more money when they couldn't even prove they would stick to our original contract. Throughout those conversations, we did not feel like Justin was professional in his communications, as he contradicted himself multiple times, had zero customer service skills, and ultimately broke our trust in Abstrakt as a whole. We will never work with them again, and we will give any and all of our customers and vendors our honest opinion of their "services".
Response from Abstrakt Marketing GroupNov 13, 2024
We appreciate you sharing your experience, and we’re truly sorry to hear that it didn’t meet your expectations. It’s important to us that every client feels heard and represented accurately. While we can’t speak to specific representatives or calls, we have a strong history of success for our partners and since this posting, have made multiple updates to ensure quality and professionalism across our programs. At Abstrakt, we are proud of our team and the strides we’ve taken to elevate our processes. Each SDR is now required to undergo comprehensive client training and industry-specific education before making any calls. Additionally, our industry-focused teams allow SDRs to share insights and best practices, which strengthens their expertise and ensures more accurate client representation. These steps enhance both the effectiveness of our calls and the ability of our account managers to consult and align closely with our partners. We’ve also reinforced our call monitoring, QA processes, and continuous training to identify and address any deviations from our high standards. We acknowledge that not all calls may meet our expectations, but when issues arise, they are addressed promptly and thoroughly. We’ve learned from this experience and will continue to evolve to prevent such frustrations in the future. Thank you for your feedback, and we wish you the best in your future business endeavors.




