WRKNG DigitalWRKNG Digital is a boutique digital marketing agency built for Shopify brands and DTC operators who are serious about growth. We specialize in Facebook advertising, AI commerce optimization, and marketing automation, helping ecommerce brands get found, get clicked, and get bought, whether the customer is searching on Google or asking ChatGPT what to buy.With 100+ DTC brand engagements and deep roots in ecommerce, we don't guess. We execute with systems. Our signature AI Commerce Audit identifies exactly how your Shopify store performs across AI shopping surfaces like ChatGPT, Perplexity, Google AI Overviews, and Gemini, then delivers a prioritized roadmap to close the gaps and put your brand in front of buyers at the moment they're ready to purchase.Paid social, AI search visibility, email automation, Shopify CRO, and site optimization. We connect the dots across the full customer journey so nothing falls through the cracks.We are a lean, high-output Shopify marketing agency that moves fast, thinks strategically, and treats your business like our own, because we have built and operated DTC brands ourselves. We know what it costs when your marketing is not working. That is exactly why we built WRKNG Digital: to be the ecommerce growth partner we wished we had.
WRKNG Digital (wrkngdigital.com) has 7 customer reviews on Five Star Index, with an average rating of 5.0 out of 5.
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Sales & Marketing · Wilmington, Delaware
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7 approved reviews, newest moderated first
Markus R.
Highly recommend WRKNG Digital as your growth and strategy partner. It's rare to get on a call with someone who's more interested in the business than the deal.
Response from WRKNG DigitalAug 25, 2026
Thank you Markus!
Jack B.
Steve was extremely generous with his time and advice. He took the time to understand my business and offered thoughtful, practical recommendations without making the conversation feel like a sales pitch. I came away with several ideas I can act on immediately and a clearer perspective on how to approach marketing as the business grows. Very knowledgeable, professional, and genuinely helpful
Response from WRKNG DigitalAug 11, 2026
Thank you Jack! I was a pleasure meeting you and learning about your business!
KB
Steve has been very responsive in helping me understand and jump into the "wonderful" world of AEO. He is very knowledgeable and patient at explaining it all and has been very easy to work with so far. We are only partially into the process and I have already seen some results.
Cindy Dunston Q.
Steve is very knowledgeable and well organized. He definitely knows his zone of genius! When I am ready to make the leap into these services, I know I can count on Steve to exceed my expectations.
Response from WRKNG DigitalJul 10, 2026
Thank you Cindy! Very kind words. I'm looking forward to helping Scout and Zoes grow.
Gregory G.
These guys really know what they are talking about. I was able to have a call with the founder, Steve. Great pleasure compared to so many who have great ads but little substance. Steve had abundant and relevant ideas to share. Look forward to working with wrkngDigital
Response from WRKNG DigitalJul 9, 2026
Thank you Gregory! Great to meet you as well!
Jordan E.
Working with Steve has been a pleasure! He goes above and beyond for his clients! If you are considering getting assistance with Marketing, the only regret you will have is that you did not start sooner! Highly Recommend!
Response from WRKNG DigitalJul 9, 2026
Thank you Jordan!
Shawn B.
WRKNG Digital provided our company with a detailed analysis of our eCommerce site that came with a full report outlining how we could improve the site to increase visibility by AI engines that now recommend products to our customers. I was really impressed with the level of detail, and their owner, Steve Merrill, took the time to walk me through the report, providing clear guidance about how we could make our site better. It was obvious that Steve was an expert in B2C eCommerce websites. I'm excited for the opportunity to work with him.
Response from WRKNG DigitalJun 18, 2026
Thank you Shawn! It was a pleasure to meet you and we look forward to working with you as well!