Contrarian Thinking, founded by Codie Sanchez, is on a mission to help 1 million people become financially and philosophically free by teaching them to create the wealth they need to live the life they want, on their own terms!
Contrarian Thinking (contrarianthinking.co) has 430 customer reviews on Five Star Index, with an average rating of 4.9 out of 5.
Also known as
contrarianthinking.co
Website
contrarianthinking.co
Category
Education Services
Listed on Five Star Index
2026
About these reviews
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The company replied to 85% of reviews.
Latest
Most recent review: October 2026.
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Nick Carey was excellent. He performed analysis paralysis on each person. It showed their blind spots and helped them work through it. I am being new to the group; it helped me see the same blind spot in myself. What I really appreciate is how he took his time with each person and helped them see we have the answers within ourselves. Plus, gave me those action steps to take next. WOW this was the most helpful call yet! Thank!
Response from Contrarian ThinkingAug 21, 2026
Diane, what a great way to start your time with us. Sometimes the biggest unlock is not getting another answer, but seeing the blind spot that was keeping you from moving. Nick is incredible at helping people find that clarity and turn it into action. Excited to see where you take those next steps.
PA
Pablo
Nick Carey Office Hours - Well Worth the Time
I just left a 2-hour long office hours with Nick Carey. He was patient and engaging and gave each participant thoughtful feedback on their questions. These are the types of productive meetings that make me feel like I'm getting great value for my money. A+ experience.
Response from Contrarian ThinkingAug 21, 2026
Thanks for sharing this, Pablo. Getting two hours of thoughtful feedback and real conversation with Nick is exactly the kind of value we want members walking away with. Glad you made the time to join and got so much out of it. We will make sure Nick sees this one.
SV
Sammy V.
So helpful
So helpful, clear and precise on each subject!
Response from Contrarian ThinkingAug 21, 2026
Thanks, Sammy. There is plenty of complicated advice out there, so we work hard to make the important stuff clear and actionable. Glad to hear that is coming through. Appreciate you being part of what we are building.
TD
Tim D.
Building a Legacy
My wife, Kendra and I decided we wanted to buy a "boring" business. It had been a thought of ours for some time, but we never pulled the trigger. I was let go from my corporate job and have been unemployed for almost 6 months. We decided to not wait for someone to hire me, but to buy a business and hire myself :) We also want to build a legacy with our son Brayden.
About 5 months into the program, we are about to get into underwriting on a Auto Repair shop and there is NO WAY in hell we would be in the position if it were not for Contrarian Thinking!
Jordan Gregory has been an incredible resource for us. From pre-qualification to finding a bank to take our loan not once, but twice! First one fell through and he went to work to get another bank to fund this purchase and so far so good. We will not celebrate until we actually close, but this experience with Jordan and the entire Contrarian team has been EXCEPTIONAL!
We are buying a business to belong to and build a community and when this closes (manifesting this shit!) it will be life changing for me and my family!
THANK YOU!
Response from Contrarian ThinkingAug 21, 2026
Tim, what a story. Turning a job loss into a decision to buy a business, hire yourself, and build something for Brayden is the kind of move we love to see. Jordan is relentless when it comes to helping members navigate the messy parts of getting a deal funded, and we are glad he has been in your corner. Now go get that auto shop across the finish line.
DK
Derrick K.
Responsive, Knowledgeable and all-around Awesome!
Jordan was incredibly responsive and quick to act! He was able to review my information and get a pre-qualification generated quickly and got me connected with a great bank for an SBA Express loan.
He followed up consistently to make sure things were progressing and was on top of the approvals from the bank and SBA.
Response from Contrarian ThinkingAug 21, 2026
Appreciate this, Derrick. Getting the right financing can make or break a deal, so we love hearing that Jordan moved quickly and stayed on top of every step. Making the process simpler and connecting you with the right people is exactly what we want to deliver. Excited to see where you take it from here.
AC
Adner C.
Jordan made this whole loan process so…
Jordan made this whole loan process so easy! From day one he was honest, straightforward, and just a pleasure to work with. He really went above and beyond to make sure everything was in order, and he kept me in the loop the entire time — no wondering what was going on or chasing him down for updates. Everything came together smoothly because he stayed on top of it. I’m definitely working with him again, and I’d tell anyone looking for a loan to give him a call.
Response from Contrarian ThinkingAug 21, 2026
Thanks for this, Adner. The fact that you never had to chase Jordan for answers says a lot about how he works and the standard we want to set. Getting the financing right is a huge part of making the deal happen. Glad Jordan helped make the process easy and earned your trust for the next one.
JM
Joseph M.
The Essence of Contrarian Thinking
The essence of Contrarian Thinking is sophisticated value delivered at the highest level. At the center of the community is an exceptional group of advisors with decades of real-world experience spanning multimillion-dollar operating companies, private equity, M&A, and highly sought-after corporate consulting.
The advisory team is led by Rylan Harvey, former Head of M&A and Corporate Development, whose experience includes leading private-equity-backed acquisitions across the commercial and residential services industries. His firsthand expertise spans the full lifecycle of an acquisition—from deal origination and underwriting to due diligence, structuring, negotiation, and FP&A.
And the depth of experience extends well beyond Rylan. The advisory bench includes accomplished operators who have built, acquired, scaled, and ultimately sold multimillion-dollar businesses into private equity. This isn't theoretical knowledge; it is access to people who have successfully navigated the exact process members are pursuing.
That experience is complemented by an extraordinary network of resources. Members have access to lending relationships, brokers, legal professionals, due diligence specialists, Quality of Earnings resources, deal-structuring expertise, and post-close operational support designed to help buyers successfully transition from acquisition to ownership and ultimately scale their companies.
Perhaps most impressive is the accessibility of that expertise. The platform provides what feels like near-constant access to advisors, daily office hours, and weekly deep dives into the advanced anatomy of real-world deals. The level of access and practical knowledge available within the community is difficult to overstate—and that speaks only to the people.
The Academy itself provides an equally impressive infrastructure of educational resources, deal sourcing, industry benchmarks, acquisition frameworks, and, through its partnership with BizScout, access to one of the most sophisticated marketplaces available to aspiring business buyers.
Taken as a whole, Contrarian Academy offers something remarkably difficult to replicate independently: an integrated acquisition ecosystem combining education, experienced operators, deal flow, capital resources, professional advisors, and post-close support.
Put simply, attempting to assemble this caliber of expertise and resources independently throughout an acquisition journey could easily require tens of thousands of dollars in professional fees—potentially $50,000 to $100,000 or more. Contrarian Thinking brings those resources together in one community, and the value of that access is exceptional.
Response from Contrarian ThinkingAug 20, 2026
Joseph, this is an incredibly thoughtful review and you captured exactly what we are working to build. Access to people who have actually bought, operated, scaled, and sold businesses changes the game when you are pursuing an acquisition yourself. We are especially glad the depth of the advisory team and resources has stood out to you. Thank you for recognizing the work behind bringing that entire ecosystem into one place.
JS
jazz S.
Jordan is amazing
Jordan is amazing. He is super responsive and and very knowledgeable. He will spend a ton of time asking and answering questions and then he will find the best fit for the financing needs.
Response from Contrarian ThinkingAug 20, 2026
Appreciate this, Jazz. Finding the right financing can change the entire deal, and having someone who takes the time to understand your situation matters. We are glad Jordan brought the knowledge, responsiveness, and care to help you find the right fit.